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American Discovery Capital Announces Successful Acquisition of Pampelonne by Precept Wine

June 9, 2020

LOS ANGELES & SEATTLE--()--American Discovery Capital (ADC) announced today that it acted as exclusive financial advisor to Pampelonne, a sparkling wine cocktail company based in New York, on a strategic partnership with Seattle-based Precept, the largest wine company in the Northwest.

“We were able to bring this deal to a close and add value to the founders of Pampelonne,” said Himanshu Agrawal, Managing Director at ADC, adding, “Precept Wine is one of the fastest growing wine companies in the US, with an excellent sales and marketing operation. They will bring Pampelonne’s sparkling wine cocktails to a much broader base of wine and beverage consumers.”

Pampelonne will become a wholly owned subsidiary of Precept, with the founders continuing to participate in the operations. Other terms of the transaction were not disclosed.

“We are very pleased to join Precept, who as a progressive wine company is aligned with us culturally,” said Wyatt Carder, Founder at Pampelonne, adding, “Precept has an excellent reputation and large distribution network. More consumers can now enjoy our products!”

“We created Pampelonne with a focus on quality of the product and relatable branding. Now, with a partnership with Precept we are able to take the brand to a wide national audience,” said Erik Weller, Founder at Pampelonne.

About American Discovery Capital

This transaction was completed by American Discovery Capital’s growing Consumer and Retail Investment Banking Practice. Based in Los Angeles, ADC was founded by John Joliet and Brian Webber, both long term investment banking veterans who had previously had senior roles at DLJ, UBS and Moelis & Co. ADC has completed several consumer and retail transactions, including the sale of E-Z UP, a leading instant canopy brand, in 2019. More information at

About Pampelonne

Pampelonne develops its low calorie, low sugar, gluten free sparkling wine cocktails from fine French wine. It has several varieties including Rose Lime, Blood Orange Spritz, La Pece, and French 75. More information at

About Precept Wine

Precept Wine is one of the fastest-growing wine companies in the United States, with a unique portfolio representing emerging American wine regions throughout the US. Precept offers a range of the best quality-to-price wines, with critical acclaim to match. More information at


John Lockhart
People Media Worldwide, Inc.
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